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Print Glossary and Terminology
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- 4-color-process
- Process that combines the four basic colors to create a printed color picture or colors composed from the basic four colors.
- Accordion fold
- A term used in the binding process when two or more parallel folds open like an accordion.
- Air
- Amount of white space in a layout.
- Align
- To line up type or graphic material, using a base or vertical line as a reference guide.
- Alteration
- Change in copy of specifications after production has begun.
- Artboard
- Often used by designers when referring to ‘mechanical art’.
- Artwork
- A general term used to describe photographs, drawings, paintings, hand lettering, and the like prepared to illustrate printed matter.
- Author's corrections (ACs)
- Corrections, and knowing who generated them, is important. Also know as "AC's". ACs refer to changes or addition in copy after it has been typeset.
- Back up
- Printing the second side of a sheet already printed on one side.
- Banner
- As opposed to a large printed poster, this term refers to a large headline or title extending across the full page width.
- Bind
- To secure sheets with staples, thread, glue or using other means.
- Bindery
- The department of a print shop or firm specializing in binding and finishing printed products.
- Bleed
- Printing (generally meaning inking) that goes to the edge of the sheet after trimming.
- Blind embossing
- Pressing an image into paper without using ink or foil. Generally, t his creates an uplifted image.
- Blueline
- A photographic proof that is used to check position of all image elements.
- Bond paper
- Strong durable paper grade used for letterheads and business forms.
- Brightness
- The reflectiveness or brightness of paper.
- Bulk packing
- Packaging printed materials without wrapping or banding.
- Burn
- Exposing a printing plate to high intensity light.
- Butt
- Butting images together, or joining them without overlapping.
- Camera-ready copy
- Artwork or pasted-up material that is ready for production.
- Caption
- Also called a cutline. Text that identifies a picture.
- Chrome
- A term for a transparency.
- Coated paper
- A clay-coated printing paper with a smooth finish.
- Collate
- A finishing term for organizing paper or pages in a specific order.
- Color bar
- A quality control term that refers to the spots of ink color on the tail of a sheet.
- Color correction
- A process that occurs to improve color separations.
- Color key
- Color proofs that are done in layers, so that each one can be checked overlaying the others.
- Color matching system
- A system of formulated ink colors used for communicating color.
- Color separations
- The process of preparing artwork for printing by separating into the four primary printing colors.
- Comb bind
- A comb-like plastic binding inserted into punched holes.
- Composite film
- Combining two or more images on one or more pieces of film.
- Contrast
- The tonal change in color from light to dark.
- Copy
- Content that is used to produce the printed project.
- Cover paper
- A heavy printing paper.
- Crop
- To edit off parts of a picture or image.
- Crop marks
- Printed lines showing where to trim a printed sheet.
- Crossover
- Printing across the gutter or from one page to the facing page of a publication.
- Cyan
- One of four standard process colors. The blue color.
- Density
- The degree of color or darkness of an image or photograph.
- Die
- Metal rule or imaged block used to cut or place an image on paper in the finishing process.
- Die cutting
- Curing images in or out of paper using a ‘die’.
- Dot
- An element of halftones. Using a loupe you will see that printed pictures are made many dots.
- Dummy
- A rough layout of a printed piece showing final size and image and copy locations.
- Duotone
- A half-tone picture made up of two printed colors.
- Emboss
- Pressing an image into paper so that it will create a raised relief.
- Emulsion
- Light sensitive coating found on printing plates and film.
- Flop
- The reverse side of an image.
- Foil
- A metallic or pigmented coating on plastic sheets or rolls used in foil stamping and foil embossing.
- Galley proof
- Text copy, usually for proofing, prior to it being put into a mechanical layout or desktop layout.
- Gang
- Getting the most out of a printing press by using the maximum sheet size to print multiple images or jobs on the same sheet.
- Generation
- Stages of reproduction from original copy. A first generation reproduction yields the best quality.
- Ghosting
- A faint printed image that appears on a printed sheet where it was not intended.
- Gloss
- A shiny look reflecting light.
- Grain
- The direction of the paper fibers.
- Grippers
- The metal fingers on a printing press that hold the paper as it passes through the press.
- Hairline
- A very thin line, border or gap about the width of a hair or 1/100 inch.
- Halftone
- Converting a continuous tone to dots for printing.
- Hard copy
- The output of a computer printer, or typed text sent for typesetting.
- Image area
- Portion of paper on which ink can appear.
- Imprint
- Adding copy to a previously printed page.
- Indicia
- Postal information place on a printed product.
- Keylines
- Lines on mechanical art that show position of photographs or illustrations.
- Knock out
- To mask out an image.
- Laminate
- To cover with film, to bond or glue one surface to another.
- Line copy
- High contrast copy not requiring a halftone.
- Lines per inch
- The number of rows of dots per inch in a halftone.
- Loupe
- A magnifying glass used to review a printed image, plate and position film.
- Magenta
- Process red, one of the basic colors in process color.
- Make-ready
- All the activities required to prepare a press for printing.
- Mask
- Blocking light from reaching parts of a printing plate.
- Matte finish
- Dull paper or ink finish.
- Mechanical
- Camera ready art all contained on one board.
- Mechanical separation
- Mechanical art overlay for each color to be printed.
- Negative
- The image on film that makes the white areas of originals black and black areas white.
- Non-reproducing blue
- A blue color the camera cannot see. Used in marking up artwork.
- Offset paper
- Term for uncoated book paper.
- Opacity
- The amount of show-through on a printed sheet. The more opacity or the thicker the paper the less show-through. (The thicker/heavier the paper the higher the cost.)
- Overlay
- The transparent cover sheet on artwork often used for instructions.
- Overrun or overs
- Excess printed copies.
- Perfect bind
- A type of binding that glues the edge of sheets to a cover.
- Pica
- Unit of measure in typesetting. One pica = 1/6 inch.
- Plate gap
- Gripper space. The area where the grippers hold the sheet as it passes through the press.
- PMS
- The abbreviated name of the Pantone Color Matching System.
- PMT
- Abbreviated name for photomechanical transfer. Often used to make position prints.
- Press number
- A method of numbering manufacturing business forms or tickets.
- Pressure-sensitive paper
- Paper material with self sticking adhesive covered by a backing sheet.
- Process blue
- The blue or cyan color in process printing.
- Process colors
- Cyan (blue), magenta (process red), yellow (process yellow), black (process black).
- Ragged left
- Type that is justified to the right margin and the line lengths vary on the left.
- Ragged right
- Type that is justified to the left margin and the line lengths vary on the right.
- Ream
- Five hundred sheets of paper.
- Reflective copy
- Copy that is not transparent.
- Register
- To position print in the proper position in relation to the edge of the sheet and to other printing on the same sheet.
- Register marks
- Cross-hair lines or marks on film, plates, and paper that guide strippers, platemakers, pressmen, and bindery personnel in processing a print order from start to finish.
- Reverse
- The opposite of what you see. Printing the background of an image. For example; type your name on a piece of paper. The reverse of this would be a black piece of paper with a white name.
- Rip film
- A method of making printing negatives from PostScript files created by desktop publishing.
- Saddle stitch
- Binding a booklet or magazine with staples in the seam where it folds.
- Scanner
- Device used to make color separations, halftones, duo tones and tri tones. Also a device used to scan art, pictures or drawings in desktop publishing.
- Score
- A crease put on paper to help it fold better.
- Self-cover
- Using the same paper as the text for the cover.
- Shadow
- The darkest areas of a photograph.
- Show-through
- Printing on one side of a sheet that can be seen on the other side of the sheet.
- Side stitch
- Binding by stapling along one side of a sheet.
- Silhouette halftone
- A term used for an outline halftone.
- Skid
- A pallet used for a pile of cut sheets.
- Specifications
- A precise description of a print order.
- Spine
- The binding edge of a book or publication.
- Spot varnish
- Varnish used to hilight a specific part of the printed sheet.
- Stamping
- Term for foil stamping.
- Stet
- A proof mark meaning let the original copy stand.
- Stock
- The material to be printed.
- Stripping
- The positioning of film on a flat prior to platemaking.
- Substance weight
- A term of basis weight when referring to bond papers.
- Substrate
- Any surface on which printing is done.
- Text paper
- Grades of uncoated paper with textured surfaces.
- Tints
- A shade of a single color or combined colors.
- Tissue overlay
- Usually a thin transparent paper placed over artwork for protection uses for marking color breaks and other printer instructions.
- Transfer tape
- A peel and stick tape used in business forms.
- Transparency
- A positive photographic slide on film allowing light to pass through.
- Transparent copy
- A film that light must pass through for it to be seen or reproduced.
- Transparent ink
- A printing ink that does not conceal the color under it.
- Trapping
- The ability to print one ink over the other.
- Trim marks
- Similar to crop or register marks. These marks show where to trim the printed sheet.
- Trim size
- The final size of one printed image after the last trim is made.
- Under-run
- Production of fewer copies than ordered. See over run.
- Up
- Printing two or three up means printing multiple copies of the same image on the same sheet.
- UV coating
- Liquid laminate bonded and cured with ultraviolet light. Environmentally friendly.
- Varnish
- A clear liquid applied to printed surfaces for looks and protection. (UV coating looks better.)
- Verso
- The left hand page of an open book.
- Vignette halftone
- A halftone whose background gradually fades to white.
- Washup
- Removing printing ink from a press, washing the rollers and blanket. Certain ink colors require multiple washups to avoid ink and chemical contamination.
- Waste
- A term for planned spoilage.
- Watermark
- A distinctive design created in paper at the time of manufacture that can be easily seen by holding the paper up to a light.
- Web
- A roll of printing paper.
- Web press
- The name of a type of presses that print from rolls of paper.
- Wire O
- A bindery trade name for mechanical binding using double loops of wire through a hole.
- Wire-O binding
- A method of wire binding books along the binding edge that will allow the book to lay flat using double loops. See Wire O.
- With the grain
- Folding or feeding paper into the press or folder parallel to the grain of the paper.
- Work and tumble
- Printing one side of a sheet and turning it over from the gripper to the tail to print the second side using the same side guide and plate for the second side.
- Work and turn
- Printing one side of a sheet and turning it over from left to right ussing the same side guides and plate for the second side.
- Wove paper
- A paper having a uniform unlined surface with a smooth finish.
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Print Resources
- What is bleed?
- Bleed is the outer area of a print piece that is cut off after printing to ensure that the print extends all the way off the edge of the page. This area should contain anything you want to bleed off of the edge of the page. To ensure important content (i.e. text and logos) is not cut off, those elelments should remain within the live/safety area.
- What is live/safe area?
- This area is used to ensure important content (i.e. text and logos) is not cut off, those elelments should remain within the live/safety area. Usually the live/safety area is at least .125” (1/8 inch) inside of all four sides of the trim.

- What is resolution or DPI?
- Industry standard recommends a resolution of 300 dpi for all raster based images. DPI stands for dots (or pixels) per sq. inch. The more dots per inch, the better the quality or resolution. Web files use 72 dpi and are not recommended for printing. Print files should be 300 dpi at final print size to ensure a very sharp and clean photographic image.
- What is a vector file? Vector art is made from a series of mathematical curves it will print very crisply even when resized. For instance, one can print a vector logo on a small sheet of copy paper, and then enlarge the same vector logo to billboard size and keep the same crisp quality. Vector files are typically created using Adobe Illustrator. Typical file formats for Vector files are .ai, .eps, or .pdf.
Note: if you save a .eps or .ai file out of a raster based program like Adobe Photoshop it will not retain the proper vector information.
